Great work here from the boffins at the BBC, who have been developing new prototype content formats that break the constraints of a standard CMS page.

For the full story, see their original post on Medium.

The short version…

When thinking about young audiences (18-26 year olds – those more at home with Snapchat than the BBC News app), what kinds of content interactions will deliver a better user experience for news?

Here’s the best of the bunch…

I love this. It’s exactly what we’re designing for at Felix.

For more context on the subject, see here.

And, do talk to us if you’d like to deliver similar things (quickly, without the help of lots of R&D people).

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